Sociael Media Manager – Sweden
Location: Copenhagen, Stockholm or Uppsala office. Alternatively hybrid with travel. 

Are you passionate about social media and digital communication? Do you have experience creating engaging content and managing social media campaigns? BabySam, Denmark’s leading baby and children’s retailer, is expanding in Sweden. We are looking for an energetic and creative Social Media Manager who can ensure that BabysSam makes its mark on the Swedish social media scene.

About BabySam
 BabySam A/S is Denmark’s market-leading baby and children’s retailer, renowned for offering high-quality baby equipment, clothing, toys, and accessories. Following the acquisition of BabyWorld AB, we aim to become market leaders in Sweden within the next 3–5 years.

Key Responsibilities:

As the Social Media Manager at Babysam, you will be responsible for developing and implementing strategies for our social media channels. Your primary responsibilities will include:

• Planning, developing, and publishing content on our social media platforms (Facebook, Instagram, TikTok, LinkedIn, etc.).
• Building and maintaining a strong social media strategy that supports Babysam's overall goals and values.
• Analyzing performance and reporting on social media activities to optimize engagement and reach.
• Interacting with our followers and community management, including responding to comments and messages.
• Planning and executing Live shopping events in collaboration with our Live team.
• Collaborating with internal teams and suppliers to create targeted campaigns and ads.
• Identifying new trends and opportunities to expand our reach on social media and attract new customers.

What You Bring:

• A minimum of 2-3 years of experience as a Social Media Manager or in a similar role.
• Experience creating content that enhances engagement and generates reach on social media platforms.
• Experience with advertising on social media platforms (Facebook Ads, Instagram Ads, TikTok Ads, etc.).
• Strong written and visual communication skills.
• Creativity and the ability to think "outside the box."
• Experience using social media analytics tools such as Google Analytics, Hootsuite, Sprout Social, or similar.

Why Join BabySam?

• A unique opportunity to play a critical role in building BabySam’s market leadership in Sweden.
• The freedom to develop and execute social media strategies while working closely with a dynamic Nordic team.
• Professional growth opportunities in a fast-growing and ambitious organization.
• Competitive salary and benefits package.

How to Apply

If you are ready to contribute to BabySam’s success in Sweden, please send your application and CV no later than 31st January.

For more information, contact:
Camilla Dindorp, Nordic Head of Marketing – cdi@babysam.dk.

We are looking for someone who is ready to make things happen – energetic, ambitious, and eager to take responsibility. Join us on this exciting journey to create a market-leading retail experience for Swedish families!